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Month: October 2017

Plan Your Sales Funnel Promotions

Plan Your Sales Funnel Promotions

Planning is super important when creating your sales funnel. The idea is to walk people through an introduction to your company, give them something of value in exchange for a low-level commitment (like name and email address), upsell them to

kencollins October 31, 2017 Sales Funnel Read more

Sales Funnel Audience

Sales Funnel Audience

In any sales funnel, it’s important to always remember your audience and make the proper offer to the proper audience. For instance, it’s too costly to offer your core product/service to somebody who has never heard of you. Your sales

kencollins October 30, 2017 Sales Funnel Read more

Encourage Kids on Halloween

Encourage Kids on Halloween

Halloween is one of those rare holidays where kids get to use their imagination and come up with who/what they want to be for Halloween. Once they have that figured out, they have the excitement of actually becoming that who

kencollins October 27, 2017 General Craziness Read more

New Think Tank Episode with Clay Jaqua

New Think Tank Episode with Clay Jaqua

As a Ken Drives viewer, you get to see the full episode of Ken’s Think Tank featuring Clay Jaqua one day earlier than anybody else! The episode will be released on Facebook and YouTube tomorrow, but you can see it

kencollins October 25, 2017 Other Cool Digital Stuff Read more

What is a Sales Funnel?

What is a Sales Funnel?

An Online Sales Funnel is basically an automated and integrated system of processes including traffic generation sources such as blog articles, CTA buttons, ads, emails, etc. sending traffic into the “funnel” to lead people through a process by way of

kencollins October 24, 2017 Sales Funnel Read more

Apple Day

Apple Day

It’s Apple Day! Celebrate by eating an apple. I guess that’s it . . . enjoy the day . . . and your apple! Submit Your Question 

kencollins October 20, 2017 General Craziness Read more

Use ManyChat for Messenger Bots

Use ManyChat for Messenger Bots

Facebook Messenger Bots are a relatively new addition to the digital marketing game. However, we feel that ManyChat is leading the field at this point. Visit http://ManyChat.com and sign in with your Facebook account. From there, you can attach any

kencollins October 19, 2017 Email Marketing, Facebook Read more

Use MailChimp for Email Marketing

Use MailChimp for Email Marketing

PC Mag recently reviewed several email marketing services – and MailChimp received the Editor’s Choice. I already agreed before their review. We, here at Ken Collins Marketing, use MailChimp for our own purposes and for related client activities. My recommendation

kencollins October 18, 2017 Email Marketing Read more

Why You Need a Facebook Messenger Bot

Why You Need a Facebook Messenger Bot

Email open rates and click-through rates are typically low. In contrast, Facebook Messenger open rates are very high – and click-through rates are promising. However, just as with email marketing, you need a platform to collect subscribers and deliver content

kencollins October 17, 2017 Email Marketing, Facebook Read more

Get Your Email Marketing Messages Opened

Get Your Email Marketing Messages Opened

If you’ve done any email marketing at all, you know that Open Rate is an important metric. Most of the people who receive your emails simply won’t open them, but there are some things you can do to improve your

kencollins October 16, 2017 Email Marketing Read more
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