If you’re following these episodes in order you know by now that you need to put out content on social media (including YouTube), on your website, etc. Do it constantly and optimize it for search. What type of content?
We’ve established that every business needs to publish content . . . and that the best content is video. Have a strategy, develop a plan, and implement the plan through scheduling. Trying to post your content on the days
The Sedona International Film Festival starts this weekend, and I’m headed down to watch a very special film. I’m on the way to a private viewing of a brand new documentary on the life of artist, Curt Walters. The
You may have some ideas about what YouTube is, but most people don’t fully understand the power and reach of this media platform giant. YouTube is the second-largest search engine – dwarfing all other search engines besides Google, who
Every business should have a Facebook page. Why? Because it’s where all the people are – and you always go where all the people are. You’ll be able to find your target market on Facebook – besides being a
Of course, my podcast listeners already know this . . . but, this is a reminder to my video viewers. Follow the Ken Drives Podcast available right now on Apple Podcasts, Google Play Music, and Spotify.
It’s tough to understand where to advertise so that you don’t completely waste your money. With some super simple calculations, you can review any advertising opportunity to determine if you might be able to make more than you spend.
Content Marketing is needed by every business with a presence on the Internet . . . and every business needs a presence on the Internet . . . so every business needs a content marketing plan. The best type
The 2019 video season for Ken Collins Marketing has begun! Ken Drives videos come out every Monday, Wednesday, and Friday . . . and Ken’s Think Tank episodes come out twice each month through October. Of course, all of
My next tip for helping your business survive and thrive in 2019 is . . . get your technology in order. If you run a register, you absolutely need a good POS system. If you manage inventory, you absolutely