Live video is the absolute BEST at generating interaction. People love to interact with you while you’re live on camera! Live videos get longer view ties, higher engagement, and the absolute best possible Facebook reach without advertising.
Testimonial videos allow your viewers to relate to real people with real issues that were solved with your products/services. These people love your products/services – so your viewer should too!
A Demo Video is centered on your product/service, how it works, what it does, etc. A “How To” Video is centered on showing your viewers how to do something useful to them. If you can use your product/service to
A brand video is an important piece of your video library for your business. This is usually the video that kicks off certain types of advertising campaigns . . . it sites at the top of the funnel to
Demo videos can be a powerful sales tool. When you show somebody how something works and everything it can do – people will watch – and they will buy. Demo videos are nothing new (remember the ShamWow commercials?) .
More than half of your customers want to see video from you. I don’t know about you . . . but when more than half of MY customers want to see something from ME . . . I give
Video is super easy to consume. We’re all too busy (or too lazy) to read long bits of content – and we prefer video. By using video in your content strategy, you double the power of your message by
Video is a great tool to explain absolutely anything. 98% of people say they’ve watched an Explainer Video, and 83% of businesses who use explainer videos on their website say they are effective.
Mobile grows while everything else declines – and 90% of mobile users watch video on their mobile device. This gives you a very large and growing audience when you get your video content out there!
Google loves videos – and you want Google to love you and your website – so do more videos! YouTube is a HUGE search engine all by itself – but it’s also owned by Google who regularly serves up