I use Siri (on my iPhone) to navigate. When I need to know the best way to get somewhere, Siri gives me guidance. If you want that same kind of guidance for your business, reach out to me .
Cost is not usually the most important metric – cheaper does NOT mean better. Instead of solely focusing on the cost of your advertising, focus on the earnings. What you MAKE from your advertising efforts is always more important
It’s tough to understand where to advertise so that you don’t completely waste your money. With some super simple calculations, you can review any advertising opportunity to determine if you might be able to make more than you spend.
My next tip for helping your business survive and thrive in 2019 is . . . get your technology in order. If you run a register, you absolutely need a good POS system. If you manage inventory, you absolutely
This is THE most important thing you can do for your business. Create a corporate culture where everyone that works for you is making decisions and producing results that drive customer satisfaction, higher profits, and happier employees. As the
People read news stories – they don’t read ads. People watch the news – but they skip the ads. If you want real exposure for you and your business . . . do something newsworthy.
You can blame setbacks, in business or your personal life, on outside influences (out of your control) . . . OR . . . you can take a look inward and look for opportunities to grow from them.
When looking at a new advertising opportunity, it’s important to know whether it might pay off for you. Advertising should be seen as an investment – not an expense – so your spend should not be more important than your
To get more money, you need marketing. To do all the marketing you need, you need money. So you’re stuck – what do you do? Start with the items in this video. These will help you get more funds
Your most expensive customers will be the ones who just decided to do business with you for the first time. It’s much more affordable to do repeat business with current customers. So how to you keep them around? One