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Some of your best-performing video content will be educational. 65% of people are visual learners – that’s why people turn to YouTube when they want to learn how to do something. Creating educational videos allows you to educate people about
When you optimize your videos for search, they can serve you for years! Some of my most popular videos are years old and still get many views every day from search traffic. Place your videos on YouTube, and optimize your
Using humor in your video content is a hard thing to do, but if you find a way to make it resonate with your viewers, it really pays off. Laughter is a great, positive emotion – and if you can
We have shared lots of advice for creating your own videos – and we’ll continue to do so. But what if you still have difficulty getting them done? We just launched our newest division called “Insert Catchy Title.” This is
You have precious few seconds to capture the attention of your viewers so they’ll watch the rest of your video. One fifth of your viewers will click away within the first 10 seconds of your video – so give them
Video content marketing can bring you fantastic results . . . if you do it properly. We are bombarded by sales messages – and we do what we can to ignore them. But a good story is an entirely different