The more information you ask for on a landing page, the less likely your visitors will be to fill out your form. The fewer form fields you have, the more likely people are to fill out your form. If you can get away with only asking for an email address, you’ll probably have far more people opt in on your landing page. Testing will show you what how many form fields you should include on your landing page to maximize the number of opt-ins you receive.
This free training course will show you the basics of creating landing pages designed to generate leads for your business. We will explain the elements that are proven to cause people to take action. We will explain 5 of the landing page best practices and when to ignore them. And, we will show you exactly what we use to build the best landing pages for our business as well as those of our clients.